Digital

Logo Design

A mark that stays recognisable when small.

A logo is a brand's smallest and most lasting sign. We first test legibility in black and white at small sizes, then define colour, clear space and background variants. Delivery includes vector files and usage notes.

Scope

  • Black-and-white legibility test
  • Size and clear-space rules
  • Horizontal and vertical variants
  • Vector file delivery

What is included

  • New logo design
  • Refining an existing logo

Use cases

  • New brand
  • Repositioning

How we work

  • Usable in a single colour
  • Files plus usage notes

Frequently asked questions

Delivered formats
SVG, PDF, EPS and PNG files are delivered, together with colour codes.

Work using this service

Event Brand Corporate IdentityBranding
Demo work

Event Brand Corporate Identity

Example identity work for a fictional event brand: logo, colour system, business card and letterhead layout. Not a real client project.

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